Strategize, ideate, and conceptualize with multiple business groups to improve and innovate their customer experience.
Strategize, ideate, and conceptualize with multiple business groups to improve and innovate their customer experience.
Strategize, ideate, and conceptualize with multiple business groups to improve and innovate their customer experience.
The Ask
The Ask
The Ask
Initially asked to create a new way to navigate their largest tech conference - Dreamforce.
The success of this project led to over 28 separate engagements since 2013 working with a diverse set of business groups including
• Salesforce Events
• Salesforce Help & Training
• Salesforce Brand
• Salesforce Ignite
• Salesforce Success
Initially asked to create a new way to navigate their largest tech conference - Dreamforce.
The success of this project led to over 28 separate engagements since 2013 working with a diverse set of business groups including
• Salesforce Events
• Salesforce Help & Training
• Salesforce Brand
• Salesforce Ignite
• Salesforce Success
Initially asked to create a new way to navigate their largest tech conference - Dreamforce.
The success of this project led to over 28 separate engagements since 2013 working with a diverse set of business groups including
• Salesforce Events
• Salesforce Help & Training
• Salesforce Brand
• Salesforce Ignite
• Salesforce Success
The Solution
The Solution
The Solution
Dreamforce
• A strategic design to focus on the core of the attendees experience – what, where, next and connect
Help & Training
• Rapid redesign of the portal to facilitate the 90%+ of Salesforce users asking questions, and undertaking training courses, applying best practice customer support, FAQ, and search results
Success
• Reimagine the future of Salesforce Success with a proof of concept and a holistic solution for ease of use and scalability
Quest
• Redesign the Quest App to be mobile first with improved navigation, user flow, and customizable to be event agnostic.
Dreamforce
• A strategic design to focus on the core of the attendees experience – what, where, next and connect
Help & Training
• Rapid redesign of the portal to facilitate the 90%+ of Salesforce users asking questions, and undertaking training courses, applying best practice customer support, FAQ, and search results
Success
• Reimagine the future of Salesforce Success with a proof of concept and a holistic solution for ease of use and scalability
Quest
• Redesign the Quest App to be mobile first with improved navigation, user flow, and customizable to be event agnostic.
Dreamforce
• A strategic design to focus on the core of the attendees experience – what, where, next and connect
Help & Training
• Rapid redesign of the portal to facilitate the 90%+ of Salesforce users asking questions, and undertaking training courses, applying best practice customer support, FAQ, and search results
Success
• Reimagine the future of Salesforce Success with a proof of concept and a holistic solution for ease of use and scalability
Quest
• Redesign the Quest App to be mobile first with improved navigation, user flow, and customizable to be event agnostic.
The Delivery
The Delivery
The Delivery
Product Definition
Concept & Interaction Model
Moodboards
Information Architecture
Interaction Design
Visual Design
Custom Illustration
Animation
Design System
Prototypes
Habit loop principles
Ethnographic visits
Stake holder interviews
Ideation workshops
Wireframe iOS prototypes
Day-in-a-life narratives
Product Definition
Concept & Interaction Model
Moodboards
Information Architecture
Interaction Design
Visual Design
Custom Illustration
Animation
Design System
Prototypes
Habit loop principles
Ethnographic visits
Stake holder interviews
Ideation workshops
Wireframe iOS prototypes
Day-in-a-life narratives
Product Definition
Concept & Interaction Model
Moodboards
Information Architecture
Interaction Design
Visual Design
Custom Illustration
Animation
Design System
Prototypes
Habit loop principles
Ethnographic visits
Stake holder interviews
Ideation workshops
Wireframe iOS prototypes
Day-in-a-life narratives
